A start-up incubator is showing promise turning mobile business ideas into services that attract customers fast.
CEO, Dinesh Moorjani, told me in a December 7th interview that he founded this incubator — Hatch Labs — through a joint venture with IAC/InterActive Corp. (IACI) and Xtreme Labs. And one of its mobile ventures has received funding for expansion while a second is in “public beta.”
Hatch Labs, a joint venture with IAC and Xtreme Labs, is accelerating investment in new startups. Today the company is announcing the launch of a new model for funding entrepreneurship with plans to launch several new businesses in 2012.
Nina is a seasoned startup exec and has a strong history of building and scaling early-stage companies. Most recently, Nina was the COO at BumpTop where she helped shape the company and execute its sale to Google, Inc.
We have a list of amazing demos, companies and founders presenting. These are some of the best in the world, and guess what they are all located in the GTA. We have 2 companies that have participated in YCombinator, the first startup out of IAC’s Hatch Labs, a leading e-book platform and a hot social hardware application. It’s a great list of local entrepreneurs.
As publishers churn out ever more apps for smartphones, the challenge of monetizing all this additional inventory increases. While display advertising clearly has a place here, mobile does offer content owners the opportunity to leverage their users' attention in new ways, without porting to the small screen the clutter and poorly targeted garbage that renders so much of online advertising virtually invisible.
In the minds of many people, Google's purchase of Toronto startup BumpTop for a reported $35 million last year put the Toronto tech sector on the map, and also secured the position of Xtreme Labs (and its affiliated investment arm Extreme Venture Partners) as the big players in the local mobile software development industry.
Until Blu Trumpet came along, monetizing an app was tricky and advertising in the mobile space was annoying (banner ads and pop-ups are so Web 1.0). Blu Trumpet, which just graduated from Hatch Labs in NYC, has tackled both problems in one fell swoop, solving the app monetization issue for publishers and developers and allowing advertisers to get noticed for all the right reasons.
IAC introduced its mobile incubator program Hatch Labs in March, calling it a technology sandbox where innovative mobile ideas can be prototyped. The first graduate, Blu Trumpet, is now launching to the public and is taking on the problem of app monetization for publishers and developers and app distribution for advertisers.
When launching Blu Trumpet – a monetization and distribution platform for mobile apps – the team knew it was critical to find a powerful ad-server they could build on, as well as a nimble technology partner.....
IAC has made a business out of developing or acquiring mobile applications based on its popular properties. In fact, IAC’s mobile apps, which include apps for Match.com, CityGrid, UrbanSpoon, and Dictionary.com, have seen over 40 million downloads as of end of the year 2010....
NEW YORK, March 31, 2011 /PRNewswire/ -- Today IAC (Nasdaq: IACI) unveiled Hatch Labs (www.hatchlabs.com), a technology innovation sandbox devoted to improving mobility for today's wireless generation. ....